Build something new

You have the idea. Nobody has built it yet.

We shape it with you and test it on real customers, then build it, launch it in your name and run it every month.

Tested on twenty of your own past requests before it goes live, and kept working as AI changes.

What we build

From one line on paper to real users.

  1. Shape it

    One conversation, and the idea is on paper.

  2. Prototype it

    Something to press, judged by using it.

  3. Build, launch and run it

    In your name, with real users.

The apps and portals we've built for other organisations are on our work page, by industry and kind of work.

How you'd know

What we measure.

Counted on your own work, before and after.

  • Customers who use the app

    Sample: 0 in 100, then 41 in 100

  • Delivery changes customers make themselves

    Sample: 0 in 100, then 73 in 100

  • Calls asking where an order is

    Sample: 100 in 100, then 38 in 100

What it's made of

All the parts

What it costs

The two problems it fixes, and what they cost.

Each with its source and year.

  1. Building it alone

    67in 100

    AI projects built with a partner went live. In house, about one in three.

    MIT NANDA, 2025

  2. Small changes take months

    69percent

    of developers lose a day a week

    Atlassian, Developer Experience Report, 2024

In writing

Three of the terms you sign.

  1. “I'll pay and nothing will work.”

    A test on your own past work, written into your order.

  2. “The price will creep.”

    One fixed price, in writing, before any work.

  3. “I'll be locked in.”

    Stop at the end of any month, and keep everything.

Bring us your idea. Leave knowing if, and how, we'd build it.

45 minutes with Eashan. Nothing to sign.

What stays yours

  • Your accountsin your company's name
  • Your codeevery line of it
  • Personal dataabout your customers and staff, on your own machine unless you approve otherwise in writing
  • Plain files and a how-to guideif you stop

Eashan Gupta, founder. You meet him on the first call.

Esc